So, another airline is expanding. Big deal.
Breeze Airways, bless their little budget-travel hearts, is adding Twin Falls, Idaho, to their route map, along with a bunch of new flights hither and yon. Las Vegas to Orange County? Riveting. Vegas to…Arcata/Eureka? Where the hell is Arcata/Eureka, anyway? Oh, California's Lost Coast. Sounds about right.
Let's be real. "Low-cost carrier" is just code for "we'll nickel and dime you for every single frickin' thing." Sure, they're bragging about free Wi-Fi and family seating. Please. That Wi-Fi will probably be slower than dial-up, and "family seating" probably means they just won't actively try to split up your family, which is the bare minimum any decent airline should be doing anyway. And no change or cancel fees? Okay, I'll give them that, that's actually pretty good.
But don't think for a second that they're doing this out of the goodness of their hearts. It's a calculated move to lure in the suckers... I mean, customers, who are tired of getting gouged by the legacy carriers.
They're dangling fares starting at $39. $39! That's less than I spend on coffee in a week. But here's the catch, offcourse: that fare's only good if you book by November 10, 2025, and there are probably a million blackout dates. So good luck actually finding a flight for that price. Breeze Adds New Routes With Fares Starting at $39 One-Way.
Twin Falls, Idaho? Seriously? I'm not trying to diss Twin Falls, but it's not exactly a global travel hub. I guess they're targeting the "underserved airport" market, which is a nice way of saying "places no one actually wants to go."
David Neeleman, Breeze Airways’ founder and CEO, is quoted as saying, “We’re excited to introduce Magic Valley travelers to Breeze and are confident they’ll enjoy our unique blend of convenience, comfort, and affordability on these new routes."
Translation: "We're desperate for any market we can get our hands on, and we're hoping that people in Twin Falls are so starved for travel options that they'll put up with our cramped seats and questionable snacks."
Speaking of questionable snacks... remember when airlines actually gave you real food on flights? Now it's all overpriced chips and candy bars. I miss the days of microwaved lasagna and tiny bottles of wine. At least it was something.
Oh, and of course, there's a co-branded credit card. The Breeze Easy™ Visa Signature® Credit Card. Ten times points on Breeze purchases! Two times points on groceries and restaurants! Sounds amazing, right? Wrong.
These airline credit cards are always a scam. They lure you in with the promise of points and miles, but then they hit you with annual fees, sky-high interest rates, and blackout dates that make it impossible to actually use your rewards. It only makes sense if you’re a frequent Breeze flyer? Let's be real, who is a "frequent Breeze flyer"?
But hey, maybe I'm just being cynical. Maybe Breeze Airways is actually a revolutionary airline that's going to change the way we travel. Maybe they'll bring back free meals and legroom and make flying enjoyable again.
Nah. Who am I kidding?
This is all just more of the same. Another airline trying to carve out a niche by promising the moon and delivering… well, slightly cheaper flights to places you've probably never heard of. The "low-cost" model is a race to the bottom, and the only people who really win are the airline executives. Wake me up when they start paying me to fly.
