Okay, let's get real for a second. Vestas, purveyor of fine wind turbines and, apparently, obsessive trackers of your browsing habits. I'm looking at their cookie policy, and it's the same old song and dance. "We use cookies to improve your experience." Yeah, right.
So, Vestas uses cookies. Big deal, right? Everyone does. But let's break down what they really mean. They're not just talking about remembering your language settings. Nah, they're diving deep into your "interests," tracking which sites you click on, what products you're interested in, and then blasting you with personalized marketing. Sounds a bit stalker-ish, doesn't it?
"Personalized marketing." That's corporate-speak for "We're going to follow you around the internet until you buy something from us." It's like being chased by a used car salesman, except instead of a bad suit, they've got algorithms.
They claim it's to "optimize design, efficiency and to improve your user experience." Give me a break. It’s about maximizing profits, plain and simple. And who pays the price? You do, with your privacy.
And the worst part? They try to guilt-trip you! "By using our websites and clicking 'Accept'… you consent." Consent? More like coercion. It's the digital equivalent of a mob boss offering you "protection." You can "refuse," but then good luck navigating their site.
I wonder, if you don't accept the cookies, does the wind turbine stop spinning? I'm just asking questions here.
But it ain't all cookies and privacy violations. Vestas also dropped some news about their earnings. Apparently, onshore wind is doing pretty well, but offshore is a mess. No new orders for the second quarter in a row. Ouch.
They've got a EUR 9.9 billion order backlog, which is supposed to keep them afloat until 2026. But let's be real, a backlog is just a promise. It's like saying you're going to pay your rent next month. Doesn't mean it's actually gonna happen. More details on their financials can be found in their Financial Reports.
And get this: they're doing a EUR 150 million share buyback. So, while they're tracking your every move to sell you more turbines, they're also using company money to pump up the Vestas stock price. It's all connected, people. It's all about the bottom line.
The onshore wind division is carrying the company. That is, until those turbines break down and need maintenance. Then the cookie crumbles.
Vestas pats itself on the back for giving you "choices" about cookies. You can delete them, they say! How generous. It's like letting you choose which brand of poison you want to drink. Sure, you can delete them, but who actually does that? And even if you do, they'll just be back next time you visit the site.
It's a never-ending cycle of tracking, marketing, and privacy erosion. And we're all just sitting here, clicking "Accept" like good little consumers.
Then again, maybe I'm the crazy one here. Maybe I'm just paranoid. But something about this whole thing feels off. It's like they're trying to sell us a green future while simultaneously stripping away our digital rights. And honestly...
Vestas wants you to think they're saving the planet, one wind turbine at a time. But let's not forget the cost. The cost of your data, your privacy, and your freedom to browse the internet without being tracked like a lab rat. They're selling you a dream, and you're paying for it with your soul, one cookie at a time.
